Improve stakeholder communication and build buy-in
As simulation is visual and animated, it enables you to clearly demonstrate the benefits of process improvement proposals to others.
It's more convincing than just displaying the end results, as stakeholders can see the process behind the results and changes that were made to help achieve them.
As stakeholders can easily understand the process changes, they also become more engaged and involved in the process, further increasing project buy-in.
As a result of this improved communication, simulation can speed up the evolution of thinking and a project can change direction to focus on what your organization or team really needs to know, rather than what they thought they wanted to know at the start of the project.
Simulation is so effective at communicating ideas that many companies, such as manufacturers and pharmaceutical suppliers, also use it as a sales tool to showcase the benefits of their products.